UPDATED: MySpace uses Bulldozer, Match to launch music service
MySpace will call on independent ad agency, Bulldozer, to help with the launch of MySpace Music.
According to B&T, "Bulldozer will launch on the launch of the music platform in a collaborative effort with Pusher, Splendid Communications, Frost Design and Match for a campaign representing around $3 million of value in media and marketing".
MySpace Music is a social music service and was launched in the US more than a year ago.
Meanwhile, Mumbrella has reported that Match has won the strategic media and digital communication brief.
According to B&T, "Bulldozer will launch on the launch of the music platform in a collaborative effort with Pusher, Splendid Communications, Frost Design and Match for a campaign representing around $3 million of value in media and marketing".
MySpace Music is a social music service and was launched in the US more than a year ago.
Meanwhile, Mumbrella has reported that Match has won the strategic media and digital communication brief.
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