Bench PR wins retail software account
Bench PR has added a new tech client to its portfolio, an Australian provider of retail management software, Retail Directions.
The PR program will involve raising the profile of Retail Directions, through customer stories and comment pieces challenging the rationale of retail companies which have instead chosen multi-million, larger scale system solutions for their organisations, according to a statement from Bench PR.
Retail Directions was established in 1993 and is based in Melbourne, Australia. The company provides a unified retail management system, covering both store (including point of sale) and head office parts of the business.
Bench PR’s client list includes IFS, Synnex, Netsolutions Australia, Global Graphics and Biarri.
Add a Comment
© 2010 Created by MediaConnect Australia
You need to be a member of Tech Marketing to add comments!
Join Tech Marketing